Case Study #1 Financial CRM Specialist

Background information:

This SEO client began on a first tier SEO package with one blog per month and a website redesign. Redesign support including redirect mapping, keyword strategy, sitemap submission, preservation of backlinks, and occurred at start of contract in late 2022. At that time, client had no keywords, no authority, and no historical data or metrics. In March 2023, the website began gaining traction and keyword rankings began to appear and improve. With a minimal budget and one blog per month, this client was able to hit the first page for quite a few target keywords, improving business and traffic.

Budget & Strategy:

Client had smaller budget, tier one monthly SEO package that included website redesign support, competitive analysis, on page optimizations, light content strategy at one blog post per month. No backlink building was included in the project

One Year Project Results:

  • Added 4 new referring domains (ahrefs)
  • Added 50 keywords
  • 6 target keywords on first page
  • Increased domain rating by 4 points
  • YoY: +30% in clicks to website, +53% in impressions on Google
Target Keyword Highlights:
  • Ranking #5 for “crm consultants” (350)
  • Ranking #7 for “crm consulting” (500)
  • Ranking #6 for “crm consultant near me” (30)
  • Ranking #9 for “crm implementation consultant” (150)
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