Case Study: $2.68M in 6 Months – How a Full-Funnel Marketing Strategy Delivered an 11X Return for This Ecommerce Brand
Client Overview: Industry: Ecommerce – Fitness & Strength Equipment Location: National (eCommerce) Goal: Build a scalable, full-funnel marketing engine (paid media, SEO, email) to accelerate revenue growth beyond first-year organic momentum Summary This case study covers how a fast-growing ecommerce brand partnered with our team to build a real marketing infrastructure from scratch. In just […]
Case Study: How Our Agency Partnership Turned a Manufacturer’s Rebrand Into $240,000 in SEO Revenue in Five Months
Client Overview Industry: Industrial Filtration & Manufacturing (B2B) Partnership Type: Agency Partner (SEO strategy by Well Optimized SEO, implementation by the agency) Goal: Protect search visibility through a post-acquisition rebrand and turn the new website into a steady source of qualified leads Summary A full-service marketing agency brought us in to lead SEO strategy for […]
Local Driver Landed a $50k client in only 3 months after a website redesign and SEO
Client Overview: Industry: Executive & Luxury Ground Transportation Location: Colorado Goal: Take ownership of the company website and turn it into a lead-generating asset that pays for itself Summary A Colorado executive transportation company came to us after a year of paying for a “website and SEO” add-on through its booking software, with little […]
How a Local Psychiatrist Expanded their Business with SEO and Paid Ads
Client Overview: Industry: Healthcare, Outpatient Psychiatry & Behavioral Health Location: Regional practice, in-person and telehealth appointments Goal: Build durable demand for appointments in a highly competitive, tightly-regulated healthcare category, while keeping paid search efficient as investment scaled. Summary This case study covers how a behavioral health practice partnered with our team to build a […]
How to Get More Qualified Leads to Your Website by Leveraging SEO and AEO
You’re confident in your services, your clients only have good things to say about you, and you get new referrals constantly, but you know there’s room for growth. So you start spending money on ads, creating more social media posts, and tweaking your website’s design and wording. Add in new algorithms, AI tools, and social […]
SEO Services For eCommerce: What Drives Revenue (And What Doesn’t)
If you run an eCommerce brand, you’ve probably been told you “need SEO.” That, my friend, is correct. Search engine optimization isn’t just about ranking for keywords; it’s the process of solidifying your brand and authority in a space, building trust with your customers and clients, and driving highly qualified leads and revenue to your […]
Case Study: How a Sex Therapy & Relationship Coaching Practice Used SEO to Overcome Ad Restrictions and Boost Bookings
Client Overview Industry: Sex Therapy & Relationship Coaching Goal: Increase brand awareness and client bookings without relying on paid ads or traditional social media marketing. Our client is a certified sex therapist and relationship coach who helps clients deepen intimacy, strengthen relationships, and navigate sensitive topics around sexuality. While her work is deeply impactful, it […]
Should You Move Your Website for SEO?: WordPress vs. Wix, Squarespace, and more
I can’t tell you how many business owners come to me ready to move their entire site because someone told them WordPress is ‘better for SEO.’ Let’s talk about that. First things first: should you move your website? Well, it depends. SEO is just one factor in a very long list of reasons to migrate […]
ADA Compliance and SEO: Why Accessibility Matters for Your Website
Prefer to listen instead? Hear this episode on the Well Optimized Podcast. When most people think about ADA compliance, they think about accessible parking spaces, wheelchair ramps, or automatic doors, But accessibility extends far beyond the physical world—it applies to your website, too. Under the Americans with Disabilities Act (ADA), businesses are expected to ensure […]
Search Behavior is Changing: How to Update Your Strategy
Search behavior isn’t what it used to be—and if your SEO strategy hasn’t kept up, you could be missing out on a huge chunk of potential customers. From the way people type queries (keywords/questions into Google) to the tools they use to find answers, the landscape is shifting fast. Two trends stand out right now: […]