Case Study #1 Online Fitness Business

Background information:

Small online fitness business with a 6 year old squarespace website. Had never invested in SEO, but had about 30 pieces of content posted on site. Had a moderate SEO budget (~$1,500/month) and invested in full-service package with technical SEO, content optimization, strategy, and backlink building.

 

Strategy:

Technical SEO audit, on-page optimization and technical fixes for entire website. Monthly strategy including posting four new pieces of content per month based on keyword research. Blog audit and optimization of 10 previous blog posts. Monthly backlink outreach.

 

Five month project results:

285% traffic increase

Increased ranking organic keywords from 87 to 1,100

Increased backlink profile by 406 links and 39 referring domains

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