Case Study #3 Holistic Skin Care Business

Background information:

Skin care business with a very small monthly SEO budget (less than $500/month) and a very large website. Through monthly strategy calls and keyword opportunities, I was able to meet this client where they were. With a small budget, we were able to improve site health as well as increase website traffic and backlinks in three short months. Our first month was focused strictly on technical SEO and fixing errors with their website while still staying within their budget. Month two was the start of our SEO strategy calls where I outlined a couple of keyword and backlink opportunities. Because this client was willing to listen and put in work, they were able to implement a successful SEO strategy on a lower budget.

 

Strategy:

Technical SEO audit and on page optimization, monthly strategy calls with two keyword opportunity suggestions and one to two backlink suggestions.

 

Results:

Because of the massive technical SEO fixes to this website and the determination of the client to obtain high authority backlinks and produce regular high quality content while also optimizing their old content to the best of their ability, we were able to increase the website’s domain rating from 14 to 22 in only three months.

We increased organic keywords by 42 and obtained 13 backlinks and 3 new referring domains.
 
Case Study #3: Results

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